Case Studies

HyVIDA’s segmented fulfillment solution was inhibiting their multichannel sales strategy. By moving away from Fulfillment by Amazon (FBA) and consolidating fulfillment through Ware2Go’s network, HyVIDA drove traffic to their more profitable sales channels and increased their Average Order Value (AOV) to double their ecommerce sales year over year.

Time was of the essence for YBell Fitness when they realized they needed to pivot their US go-to-market strategy to focus on direct-to-consumer sales. Through close collaboration and integrated technology, BigCommerce and Ware2Go built them a low-touch ecommerce sales channel in record time.

O2 was founded in 2014 by CrossFit trainer Dave Colina and Dr. Dan Kim, who were both committed to bringing a healthy and effective recovery drink to the market that omitted the extra sugar and artificial flavoring found in most recovery drinks. After discovering some research that touted the profound effects of ingested oxygen on the liver’s ability to process toxins, they created a unique formula of electrolytes, natural caffeine, and added oxygen that they were confident would help athletes recover faster and work out harder the next time they hit the gym. 

Hungry Harry’s is on a mission to create great-tasting food that is free from the 14 food groups accounting for nearly 90% of all food allergies. Their entire line of baking mixes is made from simple ingredients in a dedicated facility to completely eliminate concerns about cross-contact, and their website boasts a full catalogue of allergy-friendly recipes to empower families to share in the joy of baking and eating together without having to worry about the safety of allergy-sufferers in their home.

When ECR4Kids recognized the opportunity to jumpstart direct-to-consumer sales via e-commerce, they were quick to develop an enhanced company website, launch new branding, and introduce their products to various marketplaces like Amazon and Wayfair. But as a result of this transition, numerous fulfillment pain points began to surface internally. And as their high-growth continued, ECR determined they lacked the expertise and bandwidth to manage e-commerce fulfillment on their own.

With the official launch of their CBD dog and cat treats in 2016, Holistic Hound was able to quickly expand their partnership network to include 1,800+ wholesalers in just a few years’ time. The problem? The warehousing provider they were leveraging was unable to fulfill orders for all these partners in a timely fashion, and it took days or even weeks for their customer support to address outstanding issues.

Although sales of COOLERSbyU’s products were limited during the first few months of business, demand exploded in 2017 to consist of well over 1,000 orders. Heading into 2018, their triple-digit sales growth continued in full swing. But as a result of this rapid growth, Garrett Barretta, the founder of COOLERSbyU, began to recognize several significant operational gaps in his business, particularly with regards to the inventory management and order fulfillment processes.

When LS2, the 2nd largest motorcycle helmet manufacturer in the world, first entered the U.S. market, they were fulfilling orders directly out of their own 30,000 square-foot warehouse in Chicago. But due to the rapid growth they sustained, this single facility could not accommodate the surge in new order volumes, particularly for customers on the West Coast.